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Entries in mobile (1)

Sunday
Feb202011

A Sneak Peek at Special Fork, Our New Mobile Website

By Sandy Hu

About 15 years ago, the public relations agency where I worked conducted some major consumer research for a food client about how women, as the primary family cooks, felt about the dinner hour. In focus groups they drew some disturbing pictures: a bomb with a lit fuse…a jagged lightning bolt and roiling black clouds…one woman drew a stick figure of herself hanging from the hands of a kitchen clock set at 6 o’clock.

This research had a lasting impression on me as a working mother in a demanding job with two teen sons. I identified with their situation, although unlike most of the women, I am blessed with a husband who does his share of the cooking and all the grocery shopping. Through the years, I have been looking for a way to help people with solutions to this daily dinnertime dilemma.

Click to read more ...

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